I’m a friggin GENIUS!<\/b><\/p>\n
This morning I was asked to do some research. One of our clients is going to run some ads in an Ireland newspaper. They are placing the ads through a guy who’s in Ireland. The client asked us to check things out to make sure this dude isn’t scamming them.<\/p>\n
Off to Google I went, looking up the newspaper to find their rate information and ad sizes. I found the information I needed, however, they’re on the metric system over there. Their print ads aren’t 11.625″x21″ their ad sizes are 340mm x 530mm. How do I sort this out? I found the rate of 89.25 SCC. What the hell is SCC? Is Ireland on the Euro or still doing Pounds? What time is it there if I need to call someone?<\/p>\n
I had to calm myself, and remember that Google loves me, Google is my friend and wants me to have the answers I seek. I printed out the page of rates and ad sizes, opened a new tab and did a search on SCC. I discovered that it means Single Column Centimeter. So it is in fact, similar to a “per column inch” rate here in America. All I had to do was take the total columns wide 8 columns (340mm = 8 columns) and convert the mm deep into cm. Not hard, if you look up mm to cm conversion on Google. That told me that there are 10 mm in 1 cm (YES, I had to look that up…when did you last use the metric system?) So, I took the 8 columns multiplied by 53 cm and got the total Column Centimeters of 424. (which for the Tribune, a full page is 6 columns x 21″ = 126 column inches). So I took the 424 x 89.25 and got the total cost in Euros – 37,842. And then I went to the Yahoo Finance currency converter and got the total cost in Dollars which is $49,745.18. Dude is charging the client $60,000 for a total of 3 ads. So.. yeah based on what I’ve found, he’s not cheating them or at the very least he’s not charging them the open rate. However, I can’t confirm that dude PLACED the ads but I can at least tell them what the cost would be if I were to call there now and try placing ads.<\/p>\n
The fact that I was able to figure this all out ON MY OWN pleases me. I’m totally the smartest person in the world! I’m a GENIUS!! GO ME!<\/p>\n","protected":false},"excerpt":{"rendered":"
I’m a friggin GENIUS! This morning I was asked to do some research. One of our clients is going to run some ads in an Ireland newspaper. They are placing the ads through a guy who’s in Ireland. The client asked us to check things out to make sure this dude isn’t scamming them. Off […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-666","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/posts\/666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/comments?post=666"}],"version-history":[{"count":0,"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/posts\/666\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/media?parent=666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/categories?post=666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dreadpiratealice.com\/treasure_room\/wp-json\/wp\/v2\/tags?post=666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}